New from Essie Cosmetics is a special, limited-edition nail polish created in support of Breast Cancer Awareness Month. The color, Pink Is Powerful ($7) is a pale, shimmery sheer pink intended to inspire hope. 10% of the profits from Pink Is Powerful will be donated to the Entertainment Industry Foundation's Women's Cancer Research Fund throughout the month of October. So go ahead, indulge and paint your nails this pretty pink and help support breast cancer patients, awareness and prevention.
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More pink nailpolish! I like it tho!!!
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i like essie..but i'm with ashcwebb..more pink nailpolish..
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Love Essie, my favorite nail polish brand. I'll have to pick this shade up!
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10% is nothing. Basically it just increases profit for the company. It's such a shame that people fall for that.
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Very pretty color!